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Project: Automating coupons, loyalty, management, with total quality.
Customer: Retail – Marketing
According to the markets demands, our customer went to our analytics laboratories to optimize coupons process management, offering high quality content while requiring minimal data management time.
Given the satisfaction of our customer, until this day we continue to do integral management of their coupons promotions and loyalty programs in automized fashion. Based on redimensioning and on scaled work volume, we were able to send out over 110 millions coupons per year and diminish costs of coupon maintenance management by 42%.