Customer
[R]evolution

The destination of knowledge about the latest trends in customer science, machine learning and marketing automation

Discover how generative AI and hyper-personalisation are transforming different industries, enabling businesses to create unique experiences.
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Generative AI in Hyperpersonalisation: Revolutionising the Customer Experience

17 de October de 2024
Generative AI is transforming the way businesses interact with their customers. Unlike traditional personalisation, which relies on static data, generative AI in hyperpersonalisation enables the creation of unique experiences instantly, tailored to each user. This opens up new opportunities for brands to respond precisely and effectively to their customers’ preferences and behaviours, making every interaction […]
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5 keys to exceed your business goals in the last quarter
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5 Keys to exceeding business goals in the last quarter: Strategies to close the year successfully

15 de October de 2024
The last quarter of the year is critical for many companies. According to studies, up to 30% of annual sales are concentrated in these final months, underscoring the importance of being prepared to maximize results. Making strategic decisions based on data and adjusting your approach in an agile manner can make the difference between closing […]
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Cognodata, part of the Audensiel group, signs project with telecommunications giant in Mexico

14 de February de 2024
Cognodata has successfully completed a new project with the leading telecommunications service provider in Mexico, consolidating its position as a key player in the transformation of the sector. This project represents a significant step forward, not only in the expansion of Cognodata’s expertise in the sector, but also in the growth and international development of […]
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